Kochi: Indian Super League (ISL) outfit Kerala Blasters have roped in Kaizen Sports as the new kit sponsors for the club.
Kaizen Sports is an Indian sportswear company based in Jalandhar. They have been in operation since in 1920 and have been primarily producing kits for football academies. This is their first entry into the Indian Super League (ISL) market.
Kerala Blasters were previously in agreement with Six5Six, another Indian sports brand who are also the national team kit sponsors currently.
Kerala Blasters initially were sponsored by Puma, after which they inked a deal with Spartan and then with Admiral. Kaizen is the fifth kit company that has come into agreement with the club.
The company has already started to produce kits for the club and will be officially announced soon.
Besides the Tuskers, the company also sponsors I-league outfit Quess East Bengal.